100 reasons

    1. We have the most effective roadside 6 sheets in the country at turning passing traffic into viewers (source POSTAR)
    2. 76% of our audience at destination shopping locations will spend within a short space of time after seeing your ad
    3. ABC1 Men at our parks spend more in a month than Arsenal FC turnover in a year
    4. We give all clients full access to SpendTracker Research
    5. “These poster sites offer a point of sale opportunity, driving footfall into shopping centres and retail parks which house some very important retailers. The StreetLites shine through in an otherwise cluttered marketplace.” Tamlyn Rolfe, Associate Director, MediaCom
    6. Above average visually aided contacts on Postar
    7. Research has shown we can make sure you have 66% share of mind at key shopping locations (unprompted awareness)
    8. Reaching £14 billion of retail spend each year
    9. Our clients, big and small, tell us we deliver results
    10. Head and shoulders above the competition (pardon the pun)
    11. Our unique coverage calculator lets you work out what percentage of your target audience you are reaching
    12. Lowest CPT shoppers in outdoor
    13. We reach 125 towns and cities across the UK, rising to 100 by June 2006
    14. Category spend figures available by region and shopping location type
    15. More women spend on groceries during a two week campaign at our shopping destinations than watch coronation street
    16. At key roadside locations we install a number of sites in rows so you can dominate the street scene
    17. Highest dwell time in outdoor at our entertainment parks
    18. Nottingham University eye-tracking study showed a higher recall than ground level panels
    19.  “A lot of it comes down to location of adverts – one of the benefits of StreetLites is high contrast against the sky, whereas bus shelters have low contrast and high clutter, so all things being equal StreetLites would get my money” David Crundall, Professor Nottingham University
    20.  “Advertising on lampposts genuinely provides an uncluttered environment and is a great way to target people.” Dino Ioannou, Director in Communications Planning, Carat
    21. Our Council client’s lighting teams inspect our lampposts to make sure they are illuminated
    22. “6 sheets on lampposts is a great idea - the challenge of providing a format that sounds out has been excelled by Streetbroadcast.” Nick Bell, Board Planning Director, Outdoor Connection
    23. Graffiti proof display casing
    24. 15 national packages targeting those guaranteed to spend money on your products
    25. You can zoom around the country from your desk visiting our sites using Google Earth (snazzy satellite software)
    26. 100% of our roadside panels face the oncoming traffic
    27. “Impossible to miss” (another satisfied customer)
    28. High contrast against the sky means your message does not get lost in street clutter
    29. Free research for all new advertisers *   (* subjection to conditions)
    30. "We have been using Streetbroadcast for a number of our clients now and the research shows us that each campaign has delivered on a number of levels." Tina Digby, Director, MediaCom
    31. 100 % illuminated
    32. 471% increase in ad awareness after pre and post research (source: ICM Vodafone Research 2005)
    33. “To help the outdoor medium break through the 10% barrier we need to have companies offering original and innovative opportunities. Streetbroadcast does just that and offers a refreshingly different proposition.” Alan James, Chief Executive, OAA
    34. “In the last couple of months we have seen a huge uplift in our music sales, last week alone our music sales were 50% over budget.” Ross Carrington, Manager, WH Smith, Surrey Quays Shopping Centre,
    35. Innovation, we have lots more to come
    36. We carry out a stringent investment check on each site to make sure it will deliver for clients
    37. “Since the posters for albums have been up we have definitely noticed more sales. Comparing sales year on year we are pleased with the increase and put it down to the additional advertising.” Emily Sparks, Manager, Virgin Megastores
    38. January Sale every year, for a three week booking period you can buy one and get one free
    39. In-depth knowledge of our audience’s so you can reduce wastage
    40. Location, location, location, our golden rule
    41. More unique users - 90% visit once a week or less, 56% once a fortnight or less
    42. Special builds call MySite’s mean your message is literally unmissable
    43. Our sales team are all ex-buyers, if they don’t like the location, we won’t install it
    44. We can reach all the top retailers in the country
    45. No parallels
    46. Never blocked by cars or passing traffic
    47. Superb city packs
    48. Most roadside signs in the UK are delivered using a lamppost, so your message is in good company
    49. Average OTS of 114,000 per panel per week
    50. Patented technology and smart design, with four new display types installed in 2006 to deliver your message
    51. The perfect position for a poster
    52. Poster 3 metres above the ground but changed at ground level
    53. Location pre-checked for high POSTAR scores
    54. People are talking about them
    55. ”Streetbroadcast is a highly professional company which is developing a market leading outdoor product, that will deliver very effective OOH communication. Coupled with strong resource and loads of enthusiasm it was a unique challenge which I want to be part of” Mungo Nott, MD of UK Sales, Streetbroadcast
    56. MySite’s can be anything our clients can imagine (within reason), from Kit Kat’s to ipods, installed at the point of sale with jaw-dropping effect.” Carl Skinner, Sales Director, Streetbroadcast
    57. ROI – We can shift your product, put us to the test
    58. Anti-glare coating means your message is always clear
    59. 2.5 x the recall of bus shelter advertising source: Nottingham University
    60. Hand-selected locations by buyers with years of experience
    61. Deliver more students than a week of Countdown’s, over to you Des!
    62. A 500 panel Shopping Solution campaign will deliver more ‘purposeful shoppers’ than a national broadcast campaign of 5000 panels
    63. Our commercial land owner clients are the biggest and best in the UK
    64. Target 400 million shopping trips a year with the Shopping Solution
    65. 18 of the 20 top cities covered
    66. “Streetbroadcast is in a very attractive sector in outdoor advertising, it is entering an exciting growth phase we are pleased to have the opportunity to back the acceleration of its national roll-out.” Gordon Dunn of New Smith Capital
    67. Famous? You will be
    68. Deliver more up market mums in a week than 3 episodes of Coronation Street
    69. Versatile
    70. Vandal proof
    71. In most of our destination locations, we are the solace media owner
    72. We make all our posting companies report directly to our database using a Web posting system
    73. Because if you are on the wrong panels and your competitors are with us in the same vicinity, you are in trouble
    74. Lee Arthur the founder and CEO explains: “The appointment of Mungo and Carl, both previous Buying Directors of large outdoor agencies means the company has an unrivalled expertise”.
    75. 7.5 million shoppers each week
    76. 3 million boys spending on toys
    77. 4.5 million girls shopping till they drop
    78. We reach more of the population in the UK each week than BBC.co.uk
    79. You only buy the weights you want, where you want and not panels where you don't need them
    80. Zero wastage – all panels delivered tightly against brief
    81. We are ISO9001 Accredited, it is a quality management system that puts customers first 
    82. We have the UK's first digital roadside 6 sheet network
    83. Part of the money we raise from advertising goes back to our Council clients to help improve the street scene
    84. We always say thank you for a booking and send you ‘thank-you packs’ which pictures of every campaign
    85. Our Vantage packs deliver a Gestalt Effect
    86. Entertainment Centres
    87. “Streetbroadcast has brought a new effective out of home communication opportunity to the market.” Carl Skinner, Sales Director, Streetbroadcast
    88. “It works” (another satisfied customer)
    89. Superb city packs mean you can buy just what you need
    90. Our staff are shareholders, meaning they all care about your success
    91. Higher delivery per panel than other 6 sheet
    92. Raising the profile of the Outdoor industry
    93. Revered by recruitment companies who fill their vacancies with ease using our StreetLites
    94. Delivering new audiences – previously not reachable by traditional outdoor locations
    95. Growing Outdoor by offering opportunities to companies not previously using Outdoor
    96. Filtered in not filtered out (source: Nottingham University)
    97. “No other lines have seen such increases. I am convinced that this success can be directly attributed to the StreetLites in the car park, currently being used by record advertisers.” Ross Carrington, Manager, WH Smith
    98. “The backing of high quality investors has been and will remain a key asset for Streetbroadcast.” Teresa Miles Walsh Board Director
    99. Members of our sales team have headed up the largest poster-specialist agencies in the UK, there’s not much about outdoor they can’t help you with
    100. There are a 100 reasons why you should book StreetLites


    reason 17 highest dwell time in outdoor at our entertainment parks

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